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What CRM technology compiles customer information from a variety of sources and segments the information for different marketing campaigns?
List generator – compiles customer information from a variety of sources and segment the information for different marketing campaigns.
What are the 3 phases in CRM quizlet?
There are three phases in the evolution of CRM: (1) reporting, (2) analyzing, and (3) predicting.
What are the types of customer relationship management?
There are three main types of CRM systems: collaborative, analytical, and operational. Here's how to choose the best one for creating better conversational customer experiences for your customers.
What is the difference between operational and analytical CRM quizlet?
The significant difference is that operational CRM is focused on customer-facing processes, while analytical CRM is more attuned to developing the organization's systems through customer insights.