Jennifer aniston friends reunion auf instagram

May 24th, 2021 | Emily Groch

Earlier this month, HBO Max finally announced the premiere date of the much-anticipated “Friends” reunion special, and Jennifer Aniston helped spread the news, as always, through her social media. Aniston has been the biggest mouthpiece for the “Friends” reunion starting with her very first Instagram post. Rumors of a “Friends” reunion began to fly when Aniston launched her Instagram account in 2019 with a candid selfie of the “Friends” crew back together. The post generated 16.4M likes and 527k comments.

Jennifer aniston friends reunion auf instagram
Oct. 15, 2019 | Aniston’s first IG post
Source: Mintel social media monitoring [10/01/2019 – 05/17/2021] as of 05/17/2021

It was a brilliant move for the star to initiate her Instagram presence in this way, driving rumors of the reunion far beyond the platform itself, as entertainment outlets picked up the news of her Instagram debut and that initial post.

The buzz continued with other posts featuring the “Friends” cast members, including one confirming the reunion. This post generated 11 million likes and 307k comments.

Jennifer aniston friends reunion auf instagram
Feb. 21, 2021 | Aniston confirms the reunion
Source: Mintel social media monitoring [10/01/2019 – 05/17/2021] as of 05/17/2021

Finally, Aniston revealed the reunion premiere date, driving much more engagement than HBO Max could build on its social platforms.

Jennifer aniston friends reunion auf instagram
May 13, 2020 | Premiere date reveal
Source: Mintel social media monitoring [10/01/2019 – 05/17/2021] as of 05/17/2021

Aniston shared the teaser video on her account, along with the premiere date, generating over 21 million views and 276k comments in fewer than five days.

The views of Aniston’s post were more than 17 times higher than the views of HBO Max’s post sharing the teaser video and likely reached an audience with an affinity for the show.

Aniston’s social media following enabled HBO Max to create an authentic connection between its content and fans

According to Mintel research, followers of celebrity influencers on social media feel increasingly connected to the influencers they follow, and over a third of such consumers even say they trust them. It was smart for Aniston to serve as a mouthpiece for the reunion, as most of her fans are probably also “Friends” fans, who will excitedly turn to HBO Max to continue indulging in their favorite content.

Jennifer aniston friends reunion auf instagram

What we think

The exciting “Friends” Reunion Special could help drive HBO Max sign-ups, while the full library of “Friends” episodes may entice them to stay. HBO Max smartly created an air of mystery around the reunion of the popular 90s sitcom, with Jennifer Aniston building the intrigue with her Instagram account. Most likely, the reunion will resonate with fans of the show, just as Aniston’s social media activity does. “Friends” fans who aren’t subscribing to HBO Max will likely sign up (or use a friend’s login–no pun intended) to watch. A reunion special is a great way to remind fans of favorite old episodes, and drive them back into that content. If HBO Max can get new users going back to the “Friends” library, they have a good chance of getting those new sign-ups to stick around.

Jennifer aniston friends reunion auf instagram

Emily Groch is Comperemedia’s Director of Insights, Telecommunications, providing omni-channel marketing analysis and competitive insights to telecom providers.

It’s been 25 years since the iconic sitcom Friends was first aired. Ever since the first episode, the series has captured both the attention and hearts of millions of people worldwide. Many fans are obsessed with the idea of a Friends reunion film, but with the odds of it ever happening being unlikely, we can at least feast our eyes on the cast’s real-life friendship.

Jennifer aniston friends reunion auf instagram

Recently, 50-year-old actress Jennifer Aniston joined Instagram and decided to show off her friends. Her debut was so big, that it crashed her Instagram profile.

In less than 24 hours, her very first photo received over 8 million likes and scored her over 6.4 million followers who are eager to receive more sneak peeks into her life. Right now, Aniston has more followers than any of her counterparts from the series.

Jennifer aniston friends reunion auf instagram

Image credits: courteneycoxofficial

The very first photo was not an ordinary selfie. The photo features the Friends’ cast: Courtney Cox, David Schwimmer, Matt LeBlanc, Lisa Kudrow and Matthew Perry. She captioned the photo: “And now we’re Instagram FRIENDS too. HI INSTAGRAM”.

Jennifer aniston friends reunion auf instagram

Image credits: courteneycoxofficial

It’s no secret that probably the most adored group of friends on screen are also very good friends in real life too.

Jennifer aniston friends reunion auf instagram

Image credits: courteneycoxofficial

While the group of friends often appeared in each other’s Instagram accounts, it’s the first photo they shared where the whole group was brought together.

Jennifer aniston friends reunion auf instagram

Image credits: courteneycoxofficial

The reunion photo comes after Aniston’s commentary denying the possibility of any kind of follow-up to the original series: “Our producers wouldn’t want it, wouldn’t let us. Look, it’s not been without our desire to, because our fans have wanted it so much … It would have been fun. We could have redesigned it for a couple of episodes. But whatever. Maybe it’s better this way, but we’ll never know.”

Jennifer aniston friends reunion auf instagram

Here’s how people reacted

Jennifer aniston friends reunion auf instagram

Jennifer aniston friends reunion auf instagram

Jennifer aniston friends reunion auf instagram

Jennifer aniston friends reunion auf instagram

Jennifer aniston friends reunion auf instagram

Jennifer aniston friends reunion auf instagram

Jennifer aniston friends reunion auf instagram

Jennifer aniston friends reunion auf instagram

Jennifer aniston friends reunion auf instagram

Jennifer aniston friends reunion auf instagram

What did Jennifer Aniston say on Instagram?

On her Instagram Story Aniston revealed that one person had said of her, "'But if she's vaccinated she's protected correct? Why be worried about unvaxxed around her?" The star responded with a lengthy statement on her Story: "Because if you have the variant, you are still able to give it to me.

How many insta followers does Jennifer Aniston have?

Angelina Jolie and Jennifer Aniston's follower count: At the moment, Jennifer Aniston boasts of a massive follower count of 39.9 million followers. As for Jolie, the actress who is yet to complete a year on the platform has nearly 12.5 million followers.

When did Jennifer Aniston get Instagram?

Aniston joined Instagram in October 2019. This is a letter I was sent from a teenage girl in Afghanistan. Right now, the people of Afghanistan are losing their ability to communicate on social media and to express themselves freely.

Did Jennifer Aniston break Instagram?

Jennifer Aniston broke Instagram with her debut.