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Recommended textbook solutionsMyers' Psychology for AP2nd EditionDavid G Myers 900 solutions A Concise Introduction to Logic13th EditionLori Watson, Patrick J. Hurley 1,967 solutions Psychology: Principles in Practice1st EditionSpencer A. Rathus 1,024 solutions Myers' Psychology for the AP Course3rd EditionC. Nathan DeWall, David G Myers 955 solutions What occurs whenever a consumer sees a significant difference between his or her current state of affairs and some desired state quizlet?Problem recognition occurs whenever the consumer sees a significant difference between his/her current state of affairs and their parent's current state of affairs.
What is the process by which the consumer surveys the environment for appropriate data to make a reasonable decision?Information search. This is the process by which we survey the environment for appropriate data to make a reasonable decision. As a general rule, we search more when the purchase is important, when we have more of a need to learn more about the purchase, or when it's easy to obtain the relevant information.
What is the result of a discrepancy between a desired state and an actual state that is sufficient to arouse and activate the decision process?Problem recognition is the result of a discrepancy between a desired state and an actual state that is sufficient to arouse and activate the decision process.
What is referred to as the imbalance between actual and desired states?The imbalance between actual and desired states is sometimes referred to as the WANT-GOT Gap.
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