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Terms in this set (33)

Which of the following is the first step of management by objectives?
-Presenting goals
-Setting individual goals
-Setting organizational goals
-Setting departmental goals

-Setting organizational goals

________ involves selecting the various goals that an organization wants to achieve and the strategies to be taken to ensure that those goals are accomplished.

-Planning

________ is the first of the management functions, so it establishes the basis for the other functions.

-Planning

________ aims to increase market share by promoting sales aggressively in existing markets.

-market pentration

________ is the process of determining outcomes for each area and associate.

-Goal setting

________ is the process of acquiring ownership or control of competitors with similar products in the same or similar markets.

-Horiztonal integration

Which of the following statements is true of operational plans?
-They are made by top management
-They translate the mission into strategic goals
-they are generally created for periods of up to one year & fit in with the strategic plan
-they set an organization's mission, goals and objectives

-They are generally created for periods of up to one year & they fit in with the strategic plan

________ is the prediction of future outcomes.

-Forecasting

________ creates the long-range plans that steer an organization toward its goals in the accomplishment of its mission and vision.

-Strategic planning

Which of the following is true of strategic planning?
-It does not involve top management in identifying where an organization is.
-It involves creating a short-term strategy for how an organization will meet its mission.
-It is also called operational planning since it is a nonsystematic planning process.
-it begins with identifying an organization's mission, goals, and objectives.

-It involves creating a short-term strategy for how an organization will meet its mission

Which of the following statements is true of informal planning?

-it is often done last minute

________ is a strategy in which a company expands its operations by entering new markets—this is in addition to concentrating on existing markets.

-Geographic expansion

Which of the following is the first step of operational planning?

-Setting goals

Which of the following corporate-level strategies involves companies expanding into other types of businesses?

-Diversification

Which of the following is the first step of management by objectives?

-Setting organizational goals

________ is the process of screening large amounts of information to anticipate and interpret changes in the environment.

-Environmental Scanning

The difference between a theme park and an amusement park​ is:

-The unifying theme

All of the following are examples of planned play environments​ except:

-Strip Malls

Regional theme parks draw guests from​ a(n) ________ geographic area while national theme parks draw guests from a​ __________ geographic area.

-Smaller; Larger

The Mall of America is considered to​ be:

-Urban entertainment center

Attractions and theme parks are often referred to as planned play environments​ because:

-They are specifically designed to be​ self-contained entertainment areas

Which of the following is not a theme​ park?

-Circus circus

Having an attraction in the community can boost the local economy​ by:

-providing venues for local residents to visit
-Providing additional tax revenue
-Creating extra jobs

The Convention and Visitors Bureau partners with the attraction​ to:

-Promote the attraction and all the town has to offer to potential visitors

A primary travel destination is one​ that:

-Visitors select as the sole purpose of their trip

Forecasting​ is:

-The prediction of future outcomes

The first step in the operational planning process is to evaluate alternatives.

-False

The strategic plan is designed by the executive leaders and is designed​ to:

-Identify where the organization is and where it wants to go

Planning involves the various goals an organization wants to achieve and the strategies that must be employed to reach them.T/F?

-True

Executives in the hospitality industry determine the​ ____________ health of an organization and use these as measures to determine future goals.

-Financial and organizational

A SWOT analysis is used to assess the internal strengths and weaknesses of an organization.T.F?

-True

When goals are being​ set, they​ should:

-Be specific, measurable, and achievable

The two main types of planning are known as strategic and inspirational.

-False

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What is the first step in the planning process model?

The first step in the process of planning is to set the objective for the plan. The managers set up very clearly the objectives of the company keeping in mind the goals of the company and also the physical and financial resources of the company.

Which step comes first in strategic planning quizlet?

Which step comes first in strategic planning? b. Set objectives.

Which of the following is the next step after identifying alternatives in the planning process model?

Evaluating alternative courses: After identifying different alternatives the next step is to evaluate each alternative.

Should be the initial step in the planning process?

Setting objectives is the primary step in planning. Objectives or goals specify what the organisation wants to achieve.