Test Prep Nội dung chính This preview shows page 9 - 12 out of 12 pages. 13.(p)_____ means that a firm tries to place its products and services in as many outlets aspossible.A. Exclusive distributionB. Niche marketingC. Intensive distributionD. Product placementE. Selective distribution 14.(p)Cocoarich chocolates aim to place their chocolates products "within an arm's reach ofdesire" of their customers. They ensure that their products are placed in as many stores aspossible. This is an example of _____. Get answer to your question and much more 15.(p. )_____ distribution occurs when only one retail outlet in a specified geographical areacarries the firm's products. Get answer to your question and much more We have textbook solutions for you!The document you are viewing contains questions related to this textbook. Cengage Advantage Books: Foundations of the Legal Environment of Business Jennings Expert Verified 16.(p)When a disagreement occurs between a manufacturer and a wholesaler over the price of aproduct, it is referred to as _____. Get answer to your question and much more 17.(p. 229)_____ occurs when a channel member bypasses another member and sells directly toconsumers.A. Horizontal conflictB. DisintermediationC. Market developmentD. DisintegrationE. Channel override 18.(p)Morton Watches, an exclusive brand of watches, are sold through independent retailers.Now Morton has started selling its watches directly to consumers through its own stores. It offersspecial discounts and promotions in its exclusive stores. The retailers are filing a lawsuit againstMorton because their sales are getting hurt. This practice in which Morton has bypassed theretailers to sell directly to consumers is called _____. Get answer to your question and much more 19.)_____ occurs between intermediaries at the same level in a marketing channel. Get answer to your question and much more 20.()A Honda dealer files a complaint with Honda that another Honda dealer has establisheditself too close to its dealership. This type of disagreement is known as _____. Get answer to your question and much more 21.()A(n) _____ channel employs the Internet to make goods and services available toconsumers or business buyers.A. reintermediationB. electronic marketingC. horizontalD. consumer-responsiveE. product-driven Upload your study docs or become a Course Hero member to access this document End of preview. Want to read all 12 pages? Upload your study docs or become a Course Hero member to access this document Tags Marketing, d, E, retail stores, B disintermediation We have textbook solutions for you!The document you are viewing contains questions related to this textbook. The document you are viewing contains questions related to this textbook. Cengage Advantage Books: Foundations of the Legal Environment of Business Jennings Expert Verified When a firm tries to place its products in a few retail outlets in a specific geographical area it is referred to as which level of distribution density?When a firm tries to place its products in a few retail outlets in a specific?Selective distribution involves selling a product at select outlets in specific locations. Exclusive distribution involves selling a product through one or very few outlets. What type of distribution places products and services in as many outlets as possible?Intensive Distribution: As many outlets as possible. The goal of intensive distribution is to penetrate as much of the market as possible. When only one retailer in a geographical area carries a firm's products the density of distribution is referred to as?Exclusive Distribution. A level of distribution density whereby only one retailer in a specific geographical area carries the firm's product. When a firm tries to place its products or services in as many outlets?An intensive distribution strategy involves selling a product in as many outlets as possible. Selective distribution involves selling a product at select outlets in specific locations.
When a firm tries to place its products in a few retail outlets in a specific geographical area it is referred to as distribution?2) Selective Distribution:
Selective distribution involves a producer using a limited number of outlets in a geographical area to sell products.
Which distribution consists of the manufacturer placing his goods and services in as many outlets as possible?Intensive Distribution: It consists of manufacturer placing the goods or services in as many outlets as possible.
Is defined as a set of interdependent organizations that make a product or service available for endA marketing channel is a set of interdependent organizations involved in the process of making a product or service available for use or consumption.
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When a firm tries to place its products or services in as many outlets as possible is called?
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